Выставка Promotiv

PROMOTIV is Specialized exhibition of materials, promotional equipment and merchandising technologies for the concept «shop in shop». ProMotiv-2008 — fast, easy, economic and effective approach to meet new potential customers. A chance to sign beneficial contracts. ProMotiv-2008 — optimal conditions for transfer of information from Western companies with long experience in research work and numerous successful projects abroad in shop designing, merchandising and logistics for retail companies. ProMotiv-2008 — realization of concept «shop in shop» for promotion of a single brand.

Exhibition objective:

• attract competitive materials and equipment for point-of-purchase decoration to the Russian market.
• create conditions for transfer of information from Western companies with long experience in research work and numerous successful projects abroad in shop designing, merchandising and logistics for retail companies.
• hold exhibition of complex shop equipping and realize the concept «shop in shop» for promotion of a single brand.

Participants: Russian, CIS and international companies and organizations manufacturing materials and developing technologies for decoration of sales point and trade promotion, various design bureaus and studios concerned with advertising concepts.

Visitors: specialists supporting goods from trademark creation, protection means, product, brand and label image to displaying at showcases in order to increase sales volumes and work-out effective sales technology: brand managers, merchandisers, promo service, designers, promotion directors, marketing experts, advertising agencies, top managers of large supermarket networks, trade network representatives and product manufacturers. Top managers of food, wine & spirits, oil-refining, construction, chemical, printing, pharmaceutical, perfume and light industry companies.

EXHIBITION SUBJECTS:

Promo shop — all for shop in shop!

• Equipment for product promotion in point of sale,
• Shop equipment
• Showcases
• Displays
• Dispensers
• Shelf systems
• Holders
• Light signs
• non-light signs
• POSM
• POS
• Promotion labeling
• Leaflet holders
• Posters
• Promotion pillars
• Pylons
• Trying on rooms.

Promo Moda

• Clothes for promoters and shop assistants.

Promo Light — Professional light — top sales!

• Displays
• panels
• light boxes
• promotion letters
• sign-boards
• shop light systems.

Promo BTL

• BTL accessories
• Promotion bags
• folders
• trunks
• cases
• beauticians
• Item personalization:
• stamping
• silk-screen printing
• laser engraving
• Promotion action equipment
• Sampling
• distribution or mailing of samples
• purchase stimulation (gifts, prizes).

Promo Food

• Dishware for goods made at shop (trays, containers, glasses, etc.)
• Everything for testing
• Everything for shop catering areas.

Promo Action

• Promotion action from idea to realization
• Branding, brand support
• Equipment for promotion at exhibition.

The exhibition program includes seminars and conferences.